1. Does your logo reflect your company in a unique and memorable way?

Creating a distinctive logo is challenging but achievable. Avoid imitating your competition and instead, look for elements that set you apart.

2. Is your logo simple, or does it have too much detail?

Simple logos are easier to recognize than complex ones. While your logo doesn’t have to be overly minimalistic, it should be adaptable across different sizes, from large formats to small.

3. Does your logo work well in one-color printing? 

Color alone is not a solution. A logo that doesn’t look good in a single color won’t be effective in full color either.

4. Is your logo versatile and scalable?

Your logo should maintain its impact at any size and be functional in both horizontal and vertical formats. 

5. Does your logo have good balance? 

1. Whether symmetrical or asymmetrical, your logo should achieve visual balance. Every element, color, and texture carries weight—ensure they are harmonized for an effective and aesthetically pleasing design.